24 Nov 2010

How To Make Your Social Media Strategy Accountable

How To Make Your Social Media Strategy Accountable

Another great article from Search Engine Land which clearly shows that using social media tools is not enough in today's very competitive environment. Having a social media strategy with clear goals / objectives and detailed reporting is crucial to know what you're getting out of your marketing and where to improve.

2 Nov 2010

blekko | slashtag search

Just playing around with a new search engine this morning after reading a bit about it in SEO newsletters recently.
More than the slashtag functionality which allows you to customise your searches, I have to say I'm very impressed with the SEO tool for each search results which gives you masses of info. Very similar to Google webmaster tools without the need to login or verify your site, so potentially fantastic for competitor research.
Have a go and let me know what you think.


blekko | slashtag search