Google Launches Algorithm To Fight Content Spam

A very interesting new year claim from Google in the news last week (Google Launches Algorithm To Fight Content Spam).

The new algorithm should hopefully help white hat sites achieve higher rankings without having to face competitions from sites with hundreds of links from "dodgy" websites.

As mentioned in one of my previous posts about link building, I do hope that the new algorithm also includes relevance as a factor when analysins content, links and websites.

Have you experienced any changes in your rankings since the update? What do you think of the new algorithm? share your views here.

How to ensure a safe site migration

Happy new year everbody! I hope you enjoyed the holiday break and are now fully back in the swing of things and ready to have a great SEO year.

Very often new year will come with new resolutions and potentially new ideas for your site, so this article from High Rankings should give you some good pointers if you're thinking of relaunching your site this year - 3 SEO Traps to Avoid During Your Website Redesign.

It ties in with an article I wrote last year on site relaunches and focuses on the need to have a clear migration strategy with SEO in mind when changing your site.

As usual let me know if you have any questions about this or feel free to share your experience.

Facebook: Most Popular Search Term & Most Visited Website in 2010, Hitwise Says

Who said predictable? Facebook has overtaken Google.com as the most visited site in the US in 2010 and is the most searched keyword 2 years in a row...No wonder google is trying to crack the social media market, but what would happen if Facebook decided to do search? Something to keep an eye on in 2011.

Happy new year everybody and see you in 2011 for more SEO, search and online marketing joy!