Yahoo announced it earlier this week (Yahoo UK & Others Switching To Bing Organic Results August 3rd), but after the US, the European organic results in Yahoo will from today be powered by Bing.
While this may have only a limited impact for most companies as Google tends to control 80 to 90% of the European markets, it is still a significant change in the search marketing landscape.
The question now is, where does Bing go from here? Many people (including me) have been waiting for a rise of Bing's market share, but this has so far failed to materialise.
So let's raise our glass to Yahoo for many years of searches! It's been fun.
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