Link building basics part 2 - article directories

Following on from the first post on link building basics - directory submissions, today's post covers another important part of any link building strategy: article directories.

What is an article directory?

An article directory is a site that aggregates unique content submitted by web users. These articles cover a wide range of subjects and are usually listed under specific categories. Some directories allow anchor links or basic links within the copy, hence their importance for SEO.

Backlink Analysis Tools

I'm currently getting back into SEO monitoring and link building and I came across this very useful article about the best tools to analyse your backlinks: The 5 Best Backlink Analysis Tools

With link building in the spotlight again since the Google Panda update, it is crucial for all business to get their strategy right.

It is also essential to use the right metrics to find out who links to you and your competitors, so using the right tools is critical.

According to various sources, link building weighs around 60 to 70% of search engine rankings, so it needs to be an integral part of any SEO strategy.